Just Breathe & Wildwood Retreat

Strategic Wellness Partnership

The Brief

Sian approached Laura to support brand building and content creation for Just Breathe, her multi-disciplinary wellness practice spanning yoga, massage, and reiki. What emerged was a strategic partnership extending across her work and her collaboration with Wildwood Retreat, a premium wellness venue.

Strategic Approach

Rather than delivering standalone photography, Laura worked consultatively to understand Sian's practice, values, and positioning. This foundation informed how she could be photographed authentically across her various offerings - selling experience and ethos rather than simply documenting services.

The partnership expanded to include Wildwood Retreat, where Sian teaches and hosts seasonal retreats. Laura identified opportunities to support both the practitioner and venue through strategic content creation and facilitation.

Creative Execution

Laura has built an ongoing visual library covering massage, yoga, seasonal connection to nature, and Sian's work at Wildwood. For retreats, Laura acts as creative producer - facilitating the experience alongside Sian and collaborating with local marketing expertise to deliver both immediate social content and elevated brand documentation.

Content captures the luxury wellness environment, nutritious seasonal food, authentic community connection, and the distinctive woodland setting. This dual approach allows Sian to focus on delivering exceptional experiences while ensuring professional documentation that serves multiple purposes.

Business Impact

The partnership has influenced how Sian structures her business. She now builds creative support into every retreat, having seen the value of strategic content that works across her practice and the venue partnership.

Wildwood Retreat uses the content to promote their expanding wellness offerings, while Laura continues to support brand development including colour refinement, strategic documentation, and upcoming community-focused shoots demonstrating Sian's ability to build lasting connections with clients.

Ongoing Development

The partnership continues to evolve, with plans to document additional aspects of Sian's practice and explore collaborative workshops leveraging both women's expertise in supporting transformational experiences.

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